Thank You For Prioritizing Care

Justin Nicols
March 16, 2020

We know, fundamentally, that healthcare is about patients… Caring for patients. But, as an industry, we sometimes let the focus shift from that core mission.

At conferences, on sales calls and in articles, care sometimes takes a back seat. The revenue cycle can seem far away from patient care. And innovation can get buried in vanity metrics and buzzwords — glossing over the contribution to care.

But healthcare leaders are clear on care. At Sift, when we talk to healthcare leaders, from CFOs and VPs of Revenue Cycle to CTOs and Chief Innovation Officers, they always start and end with care. Even the revenue cycle has to advance the mission around patients and care.

And now, more than ever, we are incredibly grateful. In this daunting time of COVID-19, we have a deep appreciation for the healthcare providers, leaders and hospitals that are beacons for hope and safety in our communities.

At Sift, we’ve been honored to work with healthcare organizations. We have appreciated their drive for innovation, but beyond that, we are deeply grateful for their commitment to care. Thank you.

Justin Nicols

Justin is the CEO of Sift Healthcare and writes about the advantage of implementing real data science and predictive analytics into healthcare payments systems and rcm workflows.

Justin Nicols

Founder & CEO
A leading industry expert in data analytics technology and has an extensive background in corporate finance and investment banking. Prior to founding Sift, Justin served on the executive team of venture backed ad technology company, and an e-commerce technology company.